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Campaign, Motion Design

Grand Café

About

In participation with the YCN student awards, UCC Coffee gave us the opportunity to revitalise their ethical coffee brand Grand Café with the goal to highlight certification and imagine an appropriate narrative to celebrate their greatness.

This integrated campaign centres around the concept of Grand Café being a 'Culturally Conscious Coffee'. Emphasising that Grand Café is a triple certified, ethically aware, conscious coffee. The campaign sought to create a Culturally Conscious Community of coffee drinkers in a playful, feel good manner.Encouraging the audience to join the Caring Community and drink Grand Café.

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